Ram Truck is sponsoring The Weather Channel’s “Responding by Storm” reports on network and digital platforms. Reports track work of the First Response Team after U.S. weather disasters. Ram is donating heavy-duty trucks to the team.

The First Response Team of America is a nonprofit disaster relief organization that helps first responders and rescuers, and cleanup efforts. Content features field reports during live programming on The Weather Channel network, webisodes on and exclusive mobile and tablet content.

Source: Marketing Daily