The U.S. Farmers & Ranchers Alliance is looking for its third class of standout farmers and ranchers who can help put a real face on agriculture.
These individuals will share how they grow and raise food on a national stage and inform consumers about today’s sustainable farming and ranching practices, using tools such as GMOs, antibiotics and crop inputs in a responsible manner, to help earn trust in U.S. food and agriculture.
Prospective Faces of Farming & Ranching should be proud of what they do and strive to be sustainable and technology-driven, eager to share their stories of continuous improvement and are actively involved in sharing those stories in public and on social media.
We visited Wednesday with Paul Spooner, USFRA Affiliate Relations and Ag Communications Manager.
Again, the application period is open until July 10, and farmers and ranchers can visit http://www.fooddialogues.com/faces/apply to complete an application entry form, and to submit a video no longer than three minutes that shows their operation and role on the farm/ranch. Winners will serve in multiple high-visibility roles on behalf of USFRA, such as public appearances, national media interviews, web chats, blog posts and social media activities – and will receive a monetary stipend for their time.
One goal of the U.S. Farmers and Ranchers Alliance is to maintain a food dialogue with consumers about modern farm technology, including GMO crops. Spooner says technology is something that really resonates with consumers.
On food products containing a genetically engineered ingredient, the USFRA supports transparency, which the group believes can take a variety of forms. The USFRA supports voluntary labeling of GM foods.