The Environmental Working Groups filed a lawsuit against Tyson Foods, the second-largest meat company in the world. The suit accuses the company of making “false or misleading” marketing claims targeting D.C. consumers concerned about climate change.
It targets Tyson’s claims that its industrial meat production operations will reach net-zero greenhouse gas emissions by 2050 and that it produces “climate-smart” beef. The plaintiffs want to stop Tyson from continuing to make what they say is unsubstantiated environmental claims. The groups are calling for Tyson to retract its misleading statements and be held accountable.
Despite 2022 annual revenues of over $53 billion, the groups say Tyson spent $50 million on GHG reduction practices, less than 0.1 percent of its revenue. “Consumers are increasingly making purchasing decisions with their climate footprint in mind,” the groups said in a statement. “Tyson is trying to exploit this trend by making unsubstantiated claims about its sustainability practices.”
